David Tutera – Dreams Can Come True



BE-Style: When did you know that you wanted to start designing events for people? 

DT: Growing up I worked with my grandfather in his floral shop which is where my love of arranging flowers began. Eventually, I started my own retail shop and it was my window displays that got people talking about my ability to transform a space. I was hired at first to do the décor for smaller parties, which led to larger parties and weddings and naturally evolved into the planning and production end of both as well…it really was an evolution into an industry that I absolutely love.


BE-Style: What was your first major job or celebrity client? 

DT: I would say that being asked to do the annual NARAS (National Academy of Recording Arts and Sciences) party for fortieth annual Grammy Awards was the first time I felt that I had truly “made it”! It was an amazing party and a special night for me – a memory I still cherish to this day. 


BE-Style: Who were your mentors in the industry? 

DT: When I started, there really were no “celebrity party planners” as there are now. The industry itself was just starting. I learned much about floral from my grandfather, and the rest really was just self-taught.


BE-Style: When should someone planning an event call a professional? 

DT: As with anything, hiring a professional means you are also hiring experience and a long list of trusted resources. If you decide to hire an event planner or designer for your wedding or party, I recommend doing so right away so that you make the most of their services. 


BE-Style: What is your most requested type of event?

DT: Nowadays…I do more weddings than anything else, but I still do my fair share of Bar and Bat Mitzvah’s, corporate events and other special occasions as well.  


BE-Style: What are 5 easy steps to planning and entertaining? 

DT: A few tips to ensure smooth and easy planning and entertaining include; a solid, well-planned timeline, having a feasible budget, hiring vendors you can count on, making sure that all of the design elements fall under an umbrella theme or style, and remembering that at the end of the day, people won’t remember the small little details, so work on painting a great overall picture and then relax and enjoy your day!


BE-Style: How do you find a way to translate a client’s dream into a spectacular event? 

DT: The easiest way to do this is to really learn about the client. Learn about their personalities, hobbies, heritages and so on. It is also important to ask what their vision is for their wedding or event. From there, I find ways to incorporate those traits into everything from the menu to the color scheme to the entertainment…


BE-Style: How do you stay informed on the newest/latest trends of the industry? 

DT: Besides technological advances, like new lighting methods, or a great new chair design or floral species, I don’t get too involved in trends because I want my brides to have weddings that will reflect their personalities and timelessly preserve them, not weddings that reflect a certain fad.


BE-Style: Is it ok to cut corners with respect to cost, (i.e.) mixing the highs and lows? 

DT: Absolutely and I recommend this! Spend the money where it counts (lighting, venue, floral, and catering for example) but don’t waste money on things if you don’t have to! For example, if your caterer’s china is attractive, why rent your own? By mixing in more expensive items, like opulent overlays over a less expensive cotton underlay, or mixing the caterer’s china with a decorative charger plate with a colorful single goblet, you can spread your budget further!


BE-Style: What can readers expect to get from your new book? 

DT: My new book, “The Big White Book of Weddings” by David Tutera literally is a how-to guide for the savvy, stylish bride. This book covers everything from fashion to timelines but presents it in fun-to-read text, not a dull educational format. I also don’t hold back on my own tips and opinions, so it’s really like I am speaking to my readers personally!


BE-Style: When did you start the Couture Weddings at Disney? 

DT: Technically, the first couture wedding at Disney was in 2007, but the collaboration between Disney and David Tutera had been in the works for a long time. Disney is known for making magic, and that is exactly what I try to do for my couples, so the partnership is perfect! 


BE-Style: What other entities are you affiliated? 

DT: One of my newest ventures is my David Tutera by Faviana line of wedding gowns! This collection was drawn from celebrity fashions, but turned into wearable, and flattering wedding day designs. The line includes designs that suit all body styles and all wedd
ing styles so any bride can find a perfect gown for her own look. Its tagline is, “Inspired by the red carpet, worn on the white” because I want all of my brides to feel like a celebrity on their big day!


BE-Style: What does the future hold for the brand – David Tutera?

DT: Hopefully more of the same! I look forward to more avenues and opportunities to give bride(s) and groom(s) a perfect wedding.


For more information: {www.davidtutera.com}

Special thanks to Eda Kalkay PR!

One Reply to “David Tutera – Dreams Can Come True”

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