Larenz Tate Directs Conjure Cognac’s Commercial Starring Ludacris

Conjure Cognac is excited to present “Celebrating Conjure” a new commercial starring Chris “Ludacris” Bridges. The commercial, directed by famed actor Larenz Tate, invites consumers to “Imagine the Possibilities.” Conjure’s growth during 2012 is celebrated, and according to Chris “Ludacris” Bridges, “The commercial captures the essence of what Conjure is all about…lifestyle, sophistication, and an overall sense of euphoria!”


Celebrated actor Larenz Tate made┬áhis commercial directorial debut for Conjure Cognac, stating, “It was a pleasure working with my good friend Chris Bridges on the Conjure commercial. It feels good to work alongside people you respect. I hope my vision as a director gives the world a glimpse of the new level that Chris is taking his cognac brand. Cheers!” The new commercial will add another layer to Conjure’s consumer engagement through social media, which has had significant success in promoting the brand’s signature cocktails like the Summer’s most popular drink, Conjure Punch.


Tapping an accomplished actor to direct the creative vision for Conjure’s campaign rollout is only the beginning…says Albert Sye, Conjure Cognac’s North American Brand Manager, “working with talented visionaries like Chris “Ludacris” Bridges, Larenz Tate, and the Tate Brothers on this commercial was a fantastic creative experience for the Conjure brand that we intend to repeat as we move through the Fall and into Winter. Coming next, our new signature cocktail, the Conjure Hot Toddy!”
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