Yesterday, CONVERSE Inc., unveiled two new basketball courts at Piedmont Park in midtown Atlanta, Georgia, along with Atlanta Mayor Kasim Reed, Atlanta City Council President Ceasar Mitchell and NBA legend Julius “Dr. J” Erving. The Converse basketball court donation, consisting of one full court and one half court, is part of Converse’s commitment to fostering community involvement through basketball in the city of Atlanta.
Marked with the iconic Converse Star Chevron logo, the basketball courts will provide youth with the opportunity to play basketball in an area that has not had courts before. Before the court presentation, Converse held its Open Gym session with Atlanta youth. Converse Open Gym, founded in 2007, provides an opportunity for kids to play basketball in a free, safe and unrestricted environment in major metropolitan markets including Atlanta, Chicago, Philadelphia, Miami and Boston. Over 50,000 kids have been touched by this program nationally, 17,000 of which come from the city of Atlanta.
BE Magazine couldn’t make this awesome event, so special thanks to Monica Coleman of GLUE Inc. for keeping us in the loop & for always pushing yoth intitatives.